Showing posts with label QR. Show all posts
Showing posts with label QR. Show all posts

QR Codes - The latest marketing trend

July 14, 2011


Lately you've probably seen more and more of these random looking images appearing across advertisements, billboards and even down to your favourite bag of crisps!

QR Codes (short for Quick Response) have been in existence for over  a decade but have only emerged as a marketing tool in the UK and Ireland in the past 3 years.

The rapid adoption of smart phones has meant that they could now be utilised not just by businesses but, more importantly, by consumers.